Heartleaf Pore Deep Cleansing Foam

Daily pore-care facial cleansing foam for combination and oily skin.
Designed as a rich-lather second-step cleanser that removes pore impurities,
excess sebum, sunscreen residue and accumulated dead skin cells.

Dense, pearly cream paste containing visibly fine green botanical powder.
The formula transforms with water into a rich, cushiony micro-foam that adheres
closely to skin and rinses clean with a fresh, soft finish.

- Deep pore cleansing for impurities and excess sebum.
- Gentle exfoliating care for rough texture and old dead skin cells.
- Fresh sebum-balancing finish for oily and combination skin.
- Heartleaf-based soothing care after cleansing.
- Dense, fine lather for thorough cleansing with reduced tightness after rinse.
- Moisture-supporting finish through a multi-weight hyaluronic acid system.

- Houttuynia Cordata (Heartleaf) Water / Extract
- Finely Milled Heartleaf Powder (benchmark target: 3,000 ppm)
- Quercetin / Heartleaf-Derived Antioxidant Complex
- Botanical Sebum-Control Complex
(Evening Primrose, Kudzu Root, Pine Leaf and Elm Root extracts)
- Betaine Salicylate and/or Capryloyl Salicylic Acid for gentle pore exfoliation
- Multi-Weight Hyaluronic Acid Complex
- Glycerin and Betaine for humectant support

1. Use a soft heartleaf-green to milky-white vertical gradient tube with a wide white flip-top cap for a fresh, clean pore-care identity.
2. Make the fine botanical particles subtly visible in the cream to communicate natural pore-polishing performance without creating a harsh scrub feel.
3. Build a dense micro-foam using a mild amino-acid / plant-derived surfactant system and optimize the after-feel to reduce dryness and tightness.
4. Offer formula options: refreshing eucalyptus note, low-fragrance, or fragrance-free depending on target market requirements.
5. Suggested positioning: Pore Deep Cleansing / Sebum Care / Gentle Exfoliation / Soothing / Moisture Finish.
6. Any numerical efficacy, acne-related, non-comedogenic or low-irritation claims must be supported by testing for the final OEM formula and target market.