Sea Buckthorn Vita Tone Serum

Daily brightening and dark-spot-care facial serum with a hydrating, soothing base.

Clear to pale-golden, silky water-gel serum with light viscosity. Spreads smoothly, absorbs quickly, and leaves a fresh hydrated finish without a heavy or greasy residue.

- Helps improve the appearance of dullness and uneven skin tone.
- Helps visibly reduce the look of dark spots and discoloration.
- Delivers lightweight hydration and supports a soft, plump skin feel.
- Helps soothe stressed-looking skin and support the moisture barrier.
- Smooths the look of rough texture for a clearer, more radiant finish.

- Hippophae Rhamnoides Water (Sea Buckthorn Water) — benchmark level: 63%.
- Niacinamide — benchmark level: 5%.
- Tranexamic Acid — benchmark level: 2%.
- Vitamin C System — 3-O-Ethyl Ascorbic Acid plus Ascorbic Acid.
- Centella Asiatica Leaf Water and Centella Asiatica Extract.
- Multi-Hyaluronic Acid System — Sodium Hyaluronate, Hydrolyzed Hyaluronic Acid, and Sodium Acetylated Hyaluronate.
- Supporting ingredients: Panthenol, Ceramide NP, Beta-Glucan, Alpha-Arbutin, Tocopherol, and Bifida Ferment Lysate.

1. Use sea buckthorn water as the primary base instead of relying only on purified water to create a clear botanical differentiation point.
2. Build a multi-pathway tone-care concept around Niacinamide + Tranexamic Acid + a stabilized Vitamin C derivative.
3. Target a gentle daily-use sensorial profile: fast absorption, low stickiness, no greasy film, and comfortable layering under moisturizer or sunscreen.
4. Add Centella, Panthenol, Beta-Glucan, Ceramide NP, and Hyaluronic Acid derivatives to balance brightening care with hydration and soothing support.
5. Consider a formula without artificial color or added fragrance for a sensitive-skin-friendly positioning, subject to stability and safety testing.
6. Recommended package: compact square amber-glass 30 ml dropper bottle with a white ribbed collar and white rubber bulb. Use original botanical artwork and avoid third-party brand names, product names, logos, and copied label text.
7. Recommended content color: naturally clear to pale golden. Avoid strong artificial orange coloring.
8. Validate all percentage, brightening, dark-spot, sensitive-skin, vegan, clinical, and free-from claims through final formula review and applicable testing before sale.